The Nielsen Company

Viewership Of NBC’s Preakness Telecast Up 6 Percent

Exaggerator’s muddy run to victory in Saturday’s 141st Preakness Stakes on NBC averaged 9.4 million viewers – up 6 percent from Triple Crown-winner American Pharoah’s first-place finish at Pimlico last year (8.9 million viewers), according to official national data provided today by the Nielsen Company. NBC’s average of 9.4 million viewers also marked the third time in four […]

Continue reading
Derby Telecast Gets Highest Saturday Overnight Rating Since Sochi Games

NBC’s coverage of the 140th Kentucky Derby on Saturday drew an overnight rating of 10.1 from The Nielsen Co., according to an NBC Sports Twitter account. While down slightly from the 2013 overnight of 10.4, it was the fifth highest rated Derby since 1992. This year’s Derby competed with an NBA playoff game between the […]

Continue reading
Derby telecast: Final ratings show increase in viewing audience

Not so fast, my friend. Final television ratings for the race portion of the NBC Sports broadcast of the Kentucky Derby were up from 2011, not down as the previously reported overnights from the Nielsen Company suggested. In fact, based on the 9.0 household ratings and 20 share, the telecast from 6:06 p.m.-6:54 p.m. EDT […]

Continue reading
Twitter Twitter
Paulick Report on Instagram