Vic Zast, who has written the popular “Saratoga Diary” for Bloodhorse.com in five of the last six years, is broadening his reach into the fun side of the sport with a new Tuesday column called “Party in the Horse” for Followhorseracing.com.
Zast's “Party in the Horse” column debuts on Tuesday, June 5 with a report about Marcy Leonard, a beginner in horse racing, whose cartoons appear on Facebook.com, and Queen Elizabeth, who attended the races on the first day of her Diamond Jubilee festivities.
“There are plenty of writers reporting and commenting on the competition and gambling in horse racing. My background provides me an interest in a social agenda, so that's where I'm going with this,” remarked Zast, a former breeder, owner and racetrack executive who has spent decades in the fashion-oriented fragrance business.
Followhorseracing.com is the official Web site of America's Best Racing, a fledgling initiative of The Jockey Club and the National Thoroughbred Racing Association aimed to broaden interest in horse racing. Organizers of the new site believe that coverage of the sport's social side has been under-developed and that side is the easiest for people outside the sport to grasp and be drawn to.
Zast believes current followers as well as newcomers will find his breezy take on the sport's social events, hobbies and personal interests to be revealing as well as entertaining.
“There's a whole underground of folks who have made horse racing the center of their lives and use it to enrich their happiness,” Zast explained. “Party in the Horse will present news of a different sort than entries and results, something that's already available.”
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