Today, FanDuel Group and fuboTV announced a partnership that will make FanDuel Group the exclusive sportsbook, online casino, horse racing and DFS partner of the live TV streaming service. The companies have also signed a media buy which will make FanDuel the exclusive advertiser on fuboTV in these categories.
The agreement is FanDuel Group's first strategic partnership with a third-party over-the-top (OTT) Internet television service and will expand fuboTV's sports offering for consumers when FanDuel's betting data is integrated on the fubo platform in the coming weeks.
Additionally, TVG and TVG2, America's horse racing networks and subsidiaries of FanDuel Group, will also be available to fuboTV subscribers nationwide. TVG will be added to the 90+ channels in fuboTV's base package, fubo ($54.99/month after seven-day free trial), and TVG2 will be available through the Sports Plus add-on package of nearly 25 channels ($8.99/month). With these channels, fuboTV subscribers will have access to horse racing industry coverage, in addition to expanded programming on sports betting and fantasy news, including TVG's sports betting focused pre-game show, “More Ways to Win.”
“We're partnering with fuboTV to demonstrate how FanDuel can enhance the live viewing experience by allowing cord-cutting sports fans to view the content that matters to them the most from their TV, phone, tablet or computer,” said Adam Kaplan, FanDuel VP of Content Business & Operations. “fuboTV is a sports-centric company, focused on live sports and entertainment content, making them a natural partner. By integrating our odds and data on fuboTV's platform, we are truly changing the way people watch live sports.”
“We are always looking for ways to add value for consumers and enhance their premium experience with fuboTV,” said Min Kim, fuboTV VP of Business Development. “Gaming and sports are natural complements, and fuboTV's industry-leading product offerings will be further enriched with FanDuel's innovative entertainment solutions. We're thrilled to select FanDuel as our partner – the first deal of its kind between a virtual MVPD and a gaming company – and integrate their products into fuboTV.”
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