With all eyes on US sports betting at the annual GiGse conference in Miami, the assembled audience of top gaming professionals in North America and beyond will be privy to a “first-of-its-kind presentation” when the event opens this week. EquiLottery CEO Brad Cummings will, for the first time in a public or private forum, provide his full vision for lottery games of chance based on live sporting events on May 31st at 3:30 PM at the Biltmore Hotel.
“EquiLottery is best known in the lottery and gaming industries through our development of Win Place Show, a game of chance based on live horse racing,” said Cummings. “But the recent Supreme Court ruling striking down PASPA has allowed us to publicly expand our vision and offer new games to lotteries that will provide more money to the good causes they support. Similar to our racetrack friends and partners, we see this ruling as an opportunity to build on the platform we have already established for Win Place Show. We look forward to transferring this vision to lottery games of chance based on all live sports, including football, basketball, baseball, hockey, soccer, auto racing and golf.”
Cummings' presentation will outline a vision for this new category and discuss in detail two conceptual games, the first a parlay style game based on live football and the second a higher stakes game based on a live auto race. Complete details, including the patented play style, suggested payouts and odds structure, will be presented to conference attendees. The games will range from smaller daily game options to larger jackpot games designed for multi-state play. All games will allow for the leagues and associations involved to get a piece of the action through a licensing fee as a percentage of sales
“We're thrilled that EquiLottery has chosen GiGse as the platform for this first-of-its-kind presentation,” said Clarion Gaming's Head of Content, Ewa Bakun, which organizes GiGse as well as ICE London. “This kind of forward thinking is what has made Mr. Cummings an important voice in the lottery industry specifically and the gaming industry at large. This is the type of content that makes GiGse a highlight of the conference calendar each year. ”
EquiLottery recently announced the rebranding of its live horse racing lottery game as Win Place Show: An EquiLottery Game. Details of the new game can be found at www.WinPlaceShowLotto.com. This rebranding has set the stage for other live sports lottery games of pure chance to be developed by EquiLottery based on its U.S. and Canadian IP. These games are being developed for implementation by state and provincial lotteries and will become part of the EquiLottery family of lottery games as the company evolves its mission from the development of a single product to pioneering a new game category.
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