NBC planning ‘extensive additional coverage’ of Belmont
NBC had planned to air a total of 6 1/2 hours of coverage of the Belmont Stakes on NBC Sports Network and NBC. Spokesman Greg Hughes said the network will now air “extensive additional coverage,” reports USA Today. The coverage has been extended because I’ll Have Another will be competing for the Triple Crown.
Since 2000, the eight Belmont’s run without a Triple Crown on the line averaged a viewership of 4 percent of U.S. TV households. In the four runnings where a Triple Crown was on the line, viewership averaged 10.1 percent. That 10.1 percent rating is better than the ratings achieved by some NFL games, most final-round coverage of the Master’s and many Bowl Championship Series college football games.