Crossing the Line? Ad for French Betting Company Draws Ire
A new television commercial from French horse racing bet-taker, PMU, is stirring up plenty of controversy, especially with Americans.
The spot, which is played for laughs, reimagines the assassination of John F. Kennedy as the fault of a bumbling cop who bets his colleague he can twirl his gun like a cowboy. Guess what happens next? At the end of the commercial, PMU’s new tagline, ‘You like to bet?’ pops up before the ad fades to black.
Not surprisingly, the commercial has drawn ire from around the globe saying it’s in poor taste.
We’ll let you be the judge.