Posts Tagged ‘Ted Bassett’

GOOD NEWS FRIDAY sponsored by Liberation Farm: GOOD TIME CHARLIE

Friday, February 5th, 2010


By Ray Paulick

He is a combination of P.T. Barnum, Perle Mesta and Frank Sinatra—an innovative promoter, unmatched host and fiercely independent man. He rules over one of the last family-owned racetracks on the American landscape. He is Charles Cella, the longtime president of Oaklawn Park, and if anyone is going to lure Rachel Alexandra and Zenyatta into the same starting gate, it’s him.

Cella announced plans to increase the purse of the April 3 Apple Blossom to $5 million if the two champions show up. He didn’t need to go out and find a corporate sponsor, didn’t hire a slew of consultants, didn’t seek approval from the bean counters or a board of directors.

He did it his way.

That’s how Cella has been running Oaklawn Park since taking over the Hot Springs, Ark., racetrack upon the death of his father in 1968. There have been hard times and good times. The venerable track, founded in 1905, has taken some lumps, but through perseverance and innovation has managed to survive and even thrive at times. That’s more than we can say about a lot of racetracks these days.

“I think he has been great for the sport,” said longtime Keeneland executive Ted Bassett, one of Cella’s closest friends. “He’s put the best interests of Oaklawn and the sport above his self interests. Always. And he marches to his own drum, regardless of the pressures or the cacophony from the outside.

“He is at heart an impresario. He loves to think and to create events. He is a master at that.”

Long before the Breeders’ Cup championships, Arlington Park’s International Festival of Racing, the Maryland Million, or Keeneland’s Fall Stars Weekend, there was the Racing Festival of the South. Created in 1974, the week-long festival packs a bundle of  top-class stakes races onto the end of the annual winter/spring meeting, culminating with the closing-day Arkansas Derby, which has attracted crowds in excess of 70,000.

For years, racing-starved fans from Texas, Oklahoma, Louisiana and other states in the region swamped Hot Springs. But then competition sprang up with shiny new tracks like Louisiana Downs, Remington Park and Lone Star Park, and later came casino boats in Mississippi and slot parlors in Louisiana and Oklahoma. Oaklawn Park no longer was the only game in town.

Cella and his management team launched the first full-card simulcasting parlor of any track in the country. It wasn’t enough to keep pace. They tried to get a casino at Oaklawn, but realized it was a longshot at best. So, working with Ted Mudge at tote provider AmTote, Oaklawn came up with a pari-mutuel based electronic game called Instant Racing. It’s been the track’s salvation since the first machines were installed 10 years ago.

In 2004, Cella wanted to do something special to recognize Oaklawn Park’s 100th anniversary, and created a $5-million “centennial bonus” for any 3-year-old that managed to sweep the Rebel Stakes, Arkansas Derby and Kentucky Derby. The triple had only been accomplished once before, by Sunny’s Halo, in 1983, but Smarty Jones stepped up and swept the series, and Cella happily handed over $5 million to Smarty’s owners, Pat and Roy Chapman. It was the richest payday in American racing history. A $5-million Apple Blossom would be the richest filly and mare race in history.

“It’s a genius idea,” Bassett said of the Apple Blossom purse boost. “Even if they don’t show, he’s gotten a million dollars worth of publicity.”

I wouldn’t bet against it happening—not yet, even though the statement from Jess Jackson, the owner of Rachel Alexandra, was a bit non-committal and the 2009 Horse of the Year has a lot more training to do to get back into racing shape.

“He has the courage to take the chance,” Bassett said of Cella, “the courage of his convictions. What other racetrack would have the courage, foresight and will to propose this? If they show, he will show.”

And if they show, you can be certain Cella will throw one helluva party to celebrate the event. “He is the male Perle Mesta,” Bassett said, a reference to the legendary Washington, D.C., “hostess with the mostest” from a half-century ago. “He loves to throw a party. He’s a modern P.T. Barnum.”

But Cella is a lot more than Good Time Charlie. In an era of corporate ownership of racetracks, where heads of top management roll over with the frequency of Pick Threes and Daily Doubles, Oaklawn Park has been an island of stability, not unlike the other remaining family-owned  tracks in America: the Carey family’s Hawthorne in Chicago and Stella Thayer’s Tampa Bay Downs in Florida.

“Continuity and stability have been hallmarks of Oaklawn Park,” said Bassett. “They know where they are, they know when they are going to open. He never quakes to outside pressures. Charlie was the lyricist of Sinatra’s ‘doing in my way.’"

Copyright © 2010, The Paulick Report

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GOOD NEWS FRIDAY sponsored by LIBERATION FARM: MILITARY APPRECIATION DAY

Friday, April 24th, 2009
By Ray Paulick
Christa Marrillia said she always keeps some tissues handy on Military Appreciation Day, held on the third Sunday of both the spring and fall meetings at Keeneland, where she has served as special events coordinator for the last five years. They are afternoons often filled with emotion and special moments.

First conceived five years ago as a day when veterans, active military and their families could enjoy a day of racing at the Lexington, Ky., racetrack with complimentary admission, seats and a program, Military Appreciation Day has grown steadily under the nurturing of Marrillia, who has no personal connection with family in the military but sees the day as an opportunity for the Keeneland family to give back to those who serve our country.

Working with the United States Army at Fort Knox each spring for the past three years, Keeneland has brought in a thousand recruits fresh from basic training, feeds them, and gives them a day of diversion from the more serious matters for which they are preparing.

When she learned that many of the soldiers had limited opportunities to talk with their families and friends and saw long lines at the track’s pay phones, Marrillia (pictured, left) organized a phone bank, using borrowed cell phones from Keeneland employees and customers, allowing the soldiers to call home for free. “Someone from Windstream was there that day, saw what we were doing and said, ‘We can do something to help,’” said Marrillia. “They came on-board as a sponsor, providing a bank of 50 phones to allow the soldiers to call anywhere in the world.”

The stories Marrillia heard had her reaching for a tissue. “One soldier found out he is going to be the father of a baby girl,” she said. “Another one discovered his son had learned to say ‘I love you.’ It was very touching, and it’s so nice to give them that opportunity.”

Marrillia also learned that Keeneland’s gift shop sold out of disposable cameras within minutes of the soldiers’ arrival at the track. She wanted everyone to take some memories home with them and went to work to find a sponsor to donate some cameras. “Many of them had never seen horse racing before,” she said, “and they wanted pictures. Wal-Mart provided them the cameras to do that this year, donating 1,000 disposable cameras.”

The soldiers consumed more than cameras. Each of them received a $10 food voucher from Turf Catering, and the first year the track ran out of ice cream. “We had no idea how much those boys would eat,” Marrillia said.

During the fall meeting, Keeneland worked with the Kentucky National Guard and the University of Kentucky to set up a satellite feed at the track, allowing military families in Kentucky to have private video conferences with their loved ones in Iraq and Afghanistan. One of the highlights of the last video conference was a soldier overseas getting to see his baby for the first time.

“Over 500 family members came in for the video conferencing,” Marrillia said. “We made personalized buttons for them, and during the national anthem we put pictures of all the soldiers stationed abroad on the infield monitor ‘Hollywood Squares’ style. It was very touching and they all enjoyed it.”

Participants also take part in winner’s circle presentations, and a military band is brought in to add color to the festivities. Keeneland’s regular customers get into the spirit, too, many of them giving up their tables in the dining rooms and buying them food, or inviting them up to the corporate suites.

Marrillia credits Ted Bassett, chairman emeritus of the Keeneland board of trustees and a former member of the U.S. Marine Corps, for helping Military Appreciation Day get off the ground. “I worked one-on-one with Mr. Bassett in the early stages because he was able to cut through so much of the red tape and help make the primary contacts with the military, allowing me to connect with the appropriate people,” she said. “Now that we’ve had a number of these days it’s a little easier. Every year he’s pleased that it’s a new Keeneland tradition.”

Marrillia is the driving force that makes Military Appreciation Day bigger and better each year. “This has been a success because of Christa’s enthusiasm for the project,” said Jim Williams, Keeneland’s director of communications. “She works with Fort Knox, the local military and our sponsors. She’s made it happen.”

Copyright © 2009, The Paulick Report

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MYTHICAL KY SLOTS ARMADA: 15 YEARS LATER

Friday, February 13th, 2009
By Ray Paulick
It’s now been 15 years since James E. (Ted) Bassett III, then the president of Keenelend, declared before a legislative committee in Kentucky’s state capitol that the commonwealth’s signature industry, Thoroughbred racing and breeding, was “not going to cave in to the hypothetical threat of a mythical armada cruising down the Ohio from Ashland to Paducah under the disguise of a legislative act that has yet to be passed in most of our neighboring states.”

Bassett was talking about the emergence of what then were just a few floating casinos in Illinois and the possibility of additional boats in Indiana; 1994 was only the beginning of an era that has seen an unprecedented explosion in gambling in states from New Mexico to New York, from Florida to Louisiana, from Mississippi to West Virginia, and from Michigan to Pennsylvania.

So much has changed in 15 years that even Bassett’s wise, old head must be spinning. In fact, his successor at Keeneland, Nick Nicholson, is now one of the main proponents to get Kentucky’s gambling playing fields level with those of other states. The mythical armada surrounding Kentucky has grown to include a massive floating arsenal of riverboats carrying blackjack and craps tables, and hundreds of thousands of slot machines at land-based compounds.

I understand completely what Bassett was saying. He hated the thought Kentucky’s racing industry would have to cave in to the pressures created by the dominos falling around him in other states. Betting on a horse and throwing money into slot machines are two forms of gambling, to be sure, but one involves an intellectual challenge, an agriculture based business, and a beautiful sport that at times can capture the interest and imagination of an entire nation. The other is a mindless activity that is virtually guaranteed to separate the player from his money: gradually, tantalizingly, but, ultimately, relentlessly.

Sadly, I hate to admit, the former – pari-mutuel wagering on horses – must depend to some degree on the latter – Video Lottery Terminals or slot machines – to survive.

The debate has gone on long enough in Kentucky. Fifteen years! There probably isn’t a resident in Kentucky who can’t jump in his car and within two hours be feeding a slot machine in a neighboring state. Thousands of Kentuckians are doing just that, every day, and it’s costing the state hundreds of millions of dollars each year in lost revenue. Worse, it’s threatening the very future of Kentucky’s largest and most important industry: the Thoroughbred.

I wrote earlier this week that slots revenue may in the long run be fool’s gold in many states, and I stand by that statement. Any non-essential industry that relies on subsidies to exist is skating on thin ice, because those subsidies can very well be taken away with the slash of a legislator’s pen. The racing and breeding industries in most American states would have to be put into that “non-essential” category. But Kentucky is different. Take away the horse farms and the nearly 100,000 jobs they have created, and you will have a state plunged into a deep, deep economic recession. No other state is so dependent on this major agribusiness. Furthermore, Kentucky’s identity to the rest of the world is so tied to horses that it would forever be changed.

It’s therefore essential that legislators, from Ashland to Hopkinsville, from Paducah to Williamsburg, understand that the armada is no longer mythical, that the assault is ongoing, and that the battle is in serious danger of being lost.

This subject has been debated, not just in the halls of Frankfort and the breeding sheds of Central Kentucky, but on the national airwaves. On Wednesday of this week and next week, Steve Byk’s At the Races radio show on Sirius channel 126 (4-7 p.m. Eastern) is devoting the entire three hours to the issue, “Kentucky in Crisis.” Byk’s guests this week were John Sikura of Hill ‘n’ Dale farm, Kentucky state Sen. Damon Thayer, Eclipse Award-winning writer Billy Read and trainer Chuck Simon.

Click here to listen to Wednesday’s enlightening “Kentucky in Crisis” program.

I’ll be on next Wednesday’s program, following scheduled appearances by Greg Stumbo, the Kentucky House Speaker whose VLT legislation cleared a House committee yesterday, lobbyist Gene McLean and former Kentucky Gov. Brereton Jones, the owner of Airdrie Stud.

VLTs or slot machines cannot be racing’s salvation. The sport is failing, not just in Kentucky but throughout the United States, because it has failed to adequately address a number of serious challenges. The racing product needs attention, and its business model is broken both on a local and national level, and simply putting additional money into purses is not going to fix the product on its own. It will, however, give the industry an opportunity to invest in its own future, something it has not been able to do since the mythical armada transformed into a very real threat to the survival of Kentucky’s most important industry.

Copyright © 2009, The Paulick Report

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BREEDERS’ CUP: TRANSPARENCY AND DEMOCRACY?

Tuesday, February 3rd, 2009
By Ray Paulick
President Barack Obama, on his first full day in office, called for higher standards in transparency and accountability for his administration. While there already have been some bumps on that road, our new president’s demands are in line with a broader movement toward greater transparency, accountability and openness, not only in government but in private enterprise as well.

A recent scandal in Lexington, Ky., involving the executive director of Blue Grass Airport and several of his key staff was uncovered only after the local newspaper, the Herald-Leader, filed an open records request and examined travel and expense reports of airport executives. What the paper found was shocking: thousands of dollars of taxpayer’s money spent on a night of partying at a Texas strip club, airport credit card purchases of a shotgun, audio systems, DVDs and other items seemingly unrelated to the operation, including scalped tickets to a Hannah Montana concert at Rupp Arena.

The airport’s oversight board at first dismissed the newspaper’s charges that the executive director’s travel and entertainment expenses were exorbitant, but after conducting an internal audit discovered numerous irregularities and suspended him. Shortly thereafter he resigned.

The episode teaches us several valuable lessons, including the importance of a free press, open records law, and vigilance by members of oversight boards. Without transparency or sunshine laws, it’s likely the airport scandal never would have been uncovered and taxpayers would continue to be abused by officials entrusted to serve them.

While I am by no means suggesting similar transgressions are taking place, a call for greater transparency and accountability is also at the heart of Thoroughbred owner and breeder Peter Blum’s recent criticisms of the Breeders’ Cup – a non-profit company funded in part through stallion and foal nominations by thousands of breeders. Following a guest commentary he wrote for the Jan. 10 edition of the Thoroughbred Times and a follow-up letter to the editor published in both the Jan. 31 Thoroughbred Times and Feb. 2 Paulick Report, Blum has heard from a number of fellow horsemen who are in philosophical agreement.

“As a result of my willingness to speak out, many people have contacted me and have expressed their concerns and serious reservations about Breeders’ Cup management,” Blum told the Paulick Report. “One theme that continually comes up when people share their thoughts with me is, ‘What are they trying to cover up?’ Have there been any bonuses recently paid, particularly in this troubling economy when (President Obama) in the last few days referred to bonuses paid to bankers as shameful, outrageous and the height of irresponsibility? If there have been any bonuses, who got them, when they did get them, and how much did they get? And if they were given, why were they given, especially in light of the Breeders’ Cup announcement to cut off supplemental funding for 121 races throughout the year? (That decision was quickly reversed.) Furthermore, have there been any recent senior management contract extensions. If so, who got them, and when and why were they given?”

Blum sees things only getting worse unless there are changes in how the Breeders’ Cup operates. “There is very little transparency and it is apparent that is the core of all major issues,” he said. “Does the Breeders’ Cup management not understand how angry its members are? Unless transparency soon occurs, the Breeders’ Cup cannot succeed in its present form. And has there been any disclosure to membership of an agenda of board member meetings, votes, and minutes? If not, why not?”

The Breeders’ Cup moved toward a democratically elected board in 2006 after complaints from some breeders that it had been run for too long by a handful of people selected by a self-perpetuating board of directors. But as Blum pointed out in his letter to the editor, there are flaws in the revised bylaws that appear to stack the election process in favor of the status quo.

Thirty-nine individuals are elected to the board of members and trustees by stallion and foal nominators (each year, 13 of the 39 seats are up for election to three-year terms). Those members and trustees are responsible for electing the 13-member operating board of directors. However, in addition to the 39 elected members and trustees who vote for the smaller board, also given votes in the small board election are six “founding fathers” of the Breeders’ Cup: Brownell Combs, formerly of Spendthrift Farm; William S. Farish of Lane’s End; Seth Hancock of Claiborne Farm (whose proxy has been permanently bestowed upon farm executive Jim Friess); Brereton Jones of Airdrie Stud, John T. L. Jones, director emeritus of Walmac Farm; and James Philpott, an attorney who has served as Breeders’ Cup secretary. Two former Breeders’ Cup presidents, James E. (Ted) Bassett III and D.G. Van Clief Jr., also are entitled to vote in the small board election, as are four current officers of the Breeders’ Cup, including CEO Greg Avioli.

It strikes me as unfair to “grandfather” any founding fathers onto the board of members and trustees. When the U.S. Constitution was written, individuals who signed the Declaration of Independence were not given a lifetime seat in Congress. Representatives of farms like Coolmore, Darley and Three Chimneys, among many others that have been major financial contributors to the Breeders’ Cup, are forced to actively run for a board seat while those farms associated with founding members get an automatic seat. Furthermore, at least two of the founding Breeders’ Cup members are no longer actively engaged in the business. Doesn’t seem right.

It also seems downright scandalous to allow paid staff, including CEO Avioli, to vote for who their bosses will be on the operating board of directors. Human nature suggests they will always favor those who butter their bread.

Blum also takes issue with how votes are allocated to those farms with stallions (stallion owners are entitled to one vote for each $500 of a stallion’s stud fee).

 “It appears that large farms standing stallions may control the outcome of the election of inner and outer board members,” Blum said. “For example, if Gainesway stands a syndicated stallion like Tapit or Mr. Greeley, the farm is given all of the votes, not the actual owners or shareholders of the stallion. If this is true, won’t this inequity come as a surprise to most breeders?” (Editor’s note: It is believed that some stallion syndicate agreements may convey Breeders’ Cup votes to majority shareholders.)

As a result of the inequities he sees in the bylaws, Blum calls for widespread change in the election process.

“In view of the existing controversy, will management agree to submit to membership the right to hold a new election for board members under a more democratic process sooner rather than later?” he asked. “When will the BC provide an accounting of all the nomination fees paid in, and why have we not received them to date?”

Breeders’ Cup board member Satish Sanan wrote a rebuttal to Blum’s commentary that was published in the Thoroughbred Times of Jan. 24. Sanan later spoke with the Paulick Report about some of the issues raised by Blum, along with his own role as chairman of a Breeders’ Cup strategic planning committee.

“Mr. Sanan appears to be a constructive voice at the Breeders’ Cup and I hope his efforts bring much needed changes in transparency and benefits to breeders,” said Blum.

Blum said he hopes his decision to speak out on the management and direction of the Breeders’ Cup is not misinterpreted

“My remarks were intended as constructive criticism of Breeders’ Cup management and recommendations for change,” he said. “In no way were they made to be personal in nature or an attack on the Breeders’ Cup concept or festival of racing. On the contrary, my remarks were intended to encourage needed change and redirection of management.”

Copyright © 2009, The Paulick Report

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JOE HIRSCH REMEMBERED …

Friday, January 9th, 2009
The death of Daily Racing Form’s longtime executive columnist Joe Hirsch has brought an outpouring of tributes from people throughout the Thoroughbred industry who remembered him for his dedication to the sport and to his profession, and for his friendship.

“Joe Hirsch was much more than just the dean of American racing writers for half a century. He was a global ambassador for the sport, a mentor to two generations of journalists, and probably the most universally respected figure in the world of horseracing.” Steven Crist, publisher, Daily Racing Form

“He was a great, great man and a racing journalist the likes of which we will never see or read again.”
Charles Hayward, president and CEO, New York Racing Association and former president and CEO of Daily Racing Form

 
“Joe was a great ambassador for our sport. He had the best interests of horse racing at heart at all times. He was a true student of the game and it was always a privilege to spend time with him.” Ogden Mills Phipps, chairman, the Jockey Club

Joe was a friend of the Breeders’ Cup, an inspired advocate for the sport he loved and, most importantly, a true gentleman.” Greg Avioli, president and CEO, Breeders’ Cup

“There has been no more respected figure in horse racing over the last 50 years than Joe Hirsch. He eloquently brought our sport to the hearts and minds of millions, and those of us who had the good fortune to know Joe personally have an even greater sense of what racing has lost today.” Alex Waldrop, president and CEO, National Thoroughbred Racing Association

“Keeneland joins the entire Thoroughbred industry in mourning the death of Joe Hirsch.  Joe devoted his entire life in the tireless effort to chronicle the sport, traveling throughout the world and making the racetrack with the next major event his temporary home.  No one has ever done it better—he was so good he made it look easy.  I’ll miss his visits, friendship, dinner together and most of all our conversations filled with his stories.” Nick Nicholson, president and CEO, Keeneland

“To many the image of Joe Hirsch was racing’s national journalist, with his trademark dark glasses, the deliberate walk and the diminutive notebook in his left hand documenting irrefutable quotes.  He redefined the role of sports journalist, becoming the most widely read turf columnist in the world, respected by his peers, revered and admired by his colleagues, truly one of racing’s treasures and one of its finest ambassadors.”
James E. Bassett III, former chairman of the board, Keeneland

“He was one of the gentlemen of the sport, one of the most thoughtful men I’ve ever known. He had a difficult time with his health for many years, and he never, ever complained. Every time I feel a little down or things aren’t going the way I’d like them to, I think about Joe and how he handled his life. He carried on with extraordinary class. … He would often send me Joe’s Stone Crabs packed in dry ice from that restaurant in Miami Beach. When I’d visit him in Miami we’d go there for dinner, and it was a place that supposedly didn’t take reservations. But the waters would part whenever Joe walked in.” Sherwood Chillingworth, executive vice president, Oak Tree Racing Association

“Joe Hirsch earned and deserved universal respect and admiration throughout Thoroughbred racing.  Owners, breeders, trainers, jockeys, grooms, racing executives, members of the media, and lovers of racing around the world revered Joe for his immense knowledge, remarkable talent and positive impact on our sport. But those who had to good fortune to know or simply meet him through the years will remember Joe for the incredible kindness he displayed to all who crossed his path. Countless journalists benefited from his guidance and counsel, and the Kentucky Derby and Thoroughbred racing are stronger because of the work and influence of Joe Hirsch. Churchill Downs and the Kentucky Derby family are deeply saddened by his passing, and mourn that his insightful and impassioned voice is now quiet. One of Joe’s most memorable sentences came in a Daily Racing Form piece on five-time ‘Horse of the Year’ Kelso in which he wrote: ‘Once upon a time there was a horse named Kelso … but only once.’ Let us borrow Joe’s brilliant phrase and proclaim today that once upon a time, there was a special journalist and man named Joe Hirsch … but only once.” Steve Sexton, president, Churchill Downs

“Joe Hirsch founded and served as the first president of the National Turf Writers Association, but more importantly, was a role model and mentor to so many of its members. Joe set a high standard of excellence that so many in the industry admired and while we are deeply saddened by Joe’s passing, we are tremendously honored to be the recipient of his guidance, generosity, and leadership.” Tom Law, president, National Turf Writers Association

“One thing I can say about Joe, and I think this is universally accepted. He didn’t have one person in this world who would say a bad word about him, and there’s not many people you can say that about.” Peter Blum, Thoroughbred owner and breeder, who in 2003, the year Hirsch retired from Daily Racing Form, named a Giant’s Causeway colt after his longtime friend

“Joe always brought out the good in the sport. All of his columns, no matter what happened, he always looked for the good in a horse or in the people in racing. There’s only one other writer I could compare him to: (the late) Jim Murray of the Los Angeles Times. They were both listeners. The first time I was interviewed by either one of them, I’d tell them my story, and they’d only write down a few words here and there. But when the papers came out the next day their stories got everything and were great. Guys like that are really missed. Joe set the bar for all the other writers in racing, and it hasn’t been the same since he left.” Bob Baffert, trainer

“He was a special guy. I was always flattered whenever he wrote an article about me and quoted me because he always made me sound a lot better in print. He’ll be missed by me, and more importantly, by horse racing.”
Shug McGaughey, Hall of Fame trainer

“He had such a wealth of knowledge about the history of the game, and it was always fascinating to listen to him talk. When I was on the Triple Crown trail with Seattle Slew, he’d come around and interview me. I’d pick his brain, and after about a half-hour he’d say, ‘Wait a minute – I’m supposed to be interviewing you!’ He put so much color into his stories. He expected things to be done first class, and that’s the way he wrote. He will be irreplaceable.”
Billy Turner, trainer of 1977 Triple Crown winner Seattle Slew

“I wish we had more turf writers like Joe Hirsch.  He was a class act all the way and a tremendous historian of the sport.   He knew horses inside and out.”
William Badgett, Jr., trainer

 “We’ve lost a good man.  It’s very sad.  Racing has lost such a knowledgeable man, who was always fair and accurate … and always a gentleman.” Jorge Velasquez, Hall of Fame jockey

 
“I don’t have one specific memory – he was such an icon.  Even before I rode I’d look forward to reading his column to see what he had to say about the best 2- year-olds, or Derby prospects, or whatever champions he was writing about that day.  He wrote about racing in such a passionate, articulate, thorough way and it was always a pleasure to read his thoughts and interpretations on what was going on in the game.  Then, when I started riding and you’d get the call that Joe Hirsch wants to interview you it was so special and humbling that he’d pick you as a topic.” Richard Migliore, jockey

“I just remember being a kid and seeing PEB’s drawing of Joe–it was the best, really lifelike and it stands out when I think of him.” Mike Luzzi, jockey

“He was the greatest that Joe Hirsch.  He and Charlie Whittingham used to use this expression—‘where Molly hid the peaches.’  I’d always ask him what it meant and he’d never tell me.  Guess now we’ll never know.” Sonny Taylor, NYRA placing judge

WHO OWNS KEENELAND?

Friday, September 5th, 2008
By Ray Paulick

In the 46 years since the Breeders’ Sales Company – a co-op established by Central Kentucky breeders — was handed over to Keeneland, the Lexington, Ky., auction house/racetrack has gross receipts of more than $13.5 billion through its sales of weanlings, yearlings, 2-year-olds in training and breeding stock. During that time, the Paulick Report estimates Keeneland has earned commissions of approximately $750 million from horses sold and from buybacks (based on 5% commission from 1962-2000, and 4.5% from 2001 to the present).

That estimated three-quarters of a billion dollars in revenue does not include entry fees from the thousands of horses sold each year (UPDATE: see comment section for a clarification on entry fees) or Keeneland’s portion of the takeout on live racing, simulcasting and account wagering.

What does Keeneland do with all that money?

Because it pays no dividends to its shareholders the way most publicly-held companies do, Keeneland distributes its sizable profits in other ways. For starters, it supplements overnight purses during its two race meetings in the spring and fall, making those meetings among the highest in daily average purses among all North American tracks. The 2008 spring meeting offered total purses of $10,016,860, a daily average of $626,054.

Keeneland makes frequent upgrades to its physical plant, for example adding luxury suites in the early 1990s and expanding its sale pavilion in 2004. It recently contracted with HOK Sport, a leading stadium architecture firm, to examine the possibility of expanding Keeneland to accommodate larger crowds and possibly host future Breeders’ Cup championships. It is currently too small to host a Breeders’ Cup.

Finally, Keeneland makes charitable contributions to the local community and to the horse industry. Since 1936, according to its media guide, Keeneland and its Keeneland Foundation have given more than $15 million to various charities.

As detailed in the Paulick Report’s first installment of this history of Keeneland, the track was funded by Kentucky horsemen and local citizens through an offering of preferred, non-voting stock and common stock that gave shareholders voting rights in certain company affairs. At some point, certainly as early as the 1950s, Keeneland general manager W.T. Bishop began approaching stockholders and requesting they return their shares of common stock to Keeneland. That effort went on for years and was largely successful, in part, some sources say, because Bishop and other Keeneland directors or executives persuaded the stockholders that the shares had no real value, since dividends were not permitted under the 1935 articles of incorporation. As an enticement to return the shares to the association, sources have said Keeneland may have offered lifetime membership in the Keeneland Club or coveted clubhouse or grandstand boxes.

At any rate, of the 3,500-plus shares of Keeneland stock originally sold, only a few remain in the hands of individuals. Those individuals are entitled to attend the annual shareholders meeting, which usually is held in October. At that meeting, shareholders are given an opportunity to inspect the financial records of the company, but no financial materials are distributed.

The vast majority of shares given back to Keeneland are controlled by three trustees who make all of the critical decisions for the company. Keeneland’s board of directors is viewed as a “rubber stamp” board, according to several board members who spoke with the Paulick Report. “It’s usually ‘Here is what we’re going to do, and thank you for coming,’” one longtime board member said. Another said financial documents distributed at Keeneland board meetings are skeletal compared with those of other boards.

The current trustees are Will Farish, Louis Lee Haggin III and William M. Lear Jr. An attorney who is not active in the horse business, Lear only recently replaced another attorney, William T. “Buddy” Bishop III, the son of the longtime Keeneland general manager. Buddy Bishop, who died earlier this year, was named a trustee in 2005 following the death of Charles Nuckols Jr. Farish was named a trustee in 2005 as a replacement for James E. “Ted” Bassett III, who had to step down because of age requirements. Bassett has been associated with Keeneland since 1968 and served as its president and board chairman.  Haggin is the longest-running trustee.

There is little known about if, how or when a voting trust was established to represent the shares turned back to Keeneland. It also isn’t known how that trust might have been established, or whether it may have been created by a specific document. It is also unclear if there is a beneficiary to the voting trust, and who or what that beneficiary might be.

Phone messages and a fax to Bassett from the Paulick Report asking specific questions about the voting trust were not answered.

In 2002, a new holding company, called Keeneland Trustees, Inc., was incorporated in Kentucky as a non-profit corporation. The articles of incorporation of Keeneland Trustees Inc. state that the purpose of the corporation is “to operate for any lawful purpose or purposes, including, but not limited to, holding shares of stock of Keeneland Association, Inc. or ownership interest(s) in any other entity(ies) and perpetuating the purposes for which Keeneland was formed, including promoting the sport of horse racing, improving the breed of Thoroughbred horses and conducting annual race meetings. The Corporation is authorized to exercise any powers conferred upon corporations formed under the Kentucky Nonprofit Corporation Acts as may be necessary or convenient in order to accomplish the above-described purposes.” The officers of that company coincide with who serves as Keeneland’s trustees.

In other words, the Keeneland Association is now owned by Keeneland Trustees, Inc.

If Keeneland Trustees, Inc. is viewed as a non-profit company by the Internal Revenue Service, its IRS Form 990 is to be made available for public inspection as required by section 6104. However, Keeneland vice president Harvie Wilkinson and treasurer Jessica Green told the Paulick Report upon a request to view IRS Form 990 that Keeneland Trustees Inc. is not a non-profit company.

The Keeneland Association is a for-profit company and has been since the late 1950s. Its earnings are taxed, but the IRS apparently does not have the benefit of a second level of taxes that it enjoys with public companies whose shareholders pay an individual tax on dividends. Keeneland retains a large portion of its annual earnings after subsidizing purses and contributing to its Foundation. Its cash reserves, sources have told the Paulick Report, are in the hundreds of millions of dollars.

“They don’t know where to spend all that money,” one longtime Keeneland consignor said.

Some have suggested the retained earnings could present a tax problem, and that is one reason Keeneland is looking at an expansion project that could take a huge bite out of those cash reserves. Potential legal issues might also help explain why the last two individuals appointed Keeneland trustees are attorneys.

Breeders who have sold the billions of dollars of horses that have helped Keeneland earn that approximately $750 million since the Breeders’ Sales Company dissolved in 1962 might want to have a say in how some of those earnings are spent. Is it, for example, in the best interest of those breeders for Keeneland to expand its facility at great cost in order to attract the Breeders’ Cup? That’s a big investment for one extra day of racing every few years.

Nick Nicholson, the track’s current president, thinks not just breeders but others should have a say in Keeneland’s direction. In announcing the recent deal with HOK Sport to look at expansion, Nicholson said: “The citizens of our community, the state, and the Thoroughbred industry have a sense of ownership in Keeneland, and we respect and embrace that. Keeneland is an important part of Central Kentucky’s history and landscape, and we feel all should have a voice in its future.”

Keeneland was formed because of the widespread support of horsemen and the local community, and it became an extremely profitable company because of the many Thoroughbred breeders who sell their horses there.

It would be a refreshing change to see more than three people have a say in Keeneland’s future.

Copyright © 2008, The Paulick Report 

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JOCKEY CLUB: ALL ABOUT CONTROL

Friday, August 15th, 2008
By Ray Paulick

One of the staples of the Jockey Club Round Table Conference on Matters Pertaining to Racing, to be held this Sunday in Saratoga Springs, N.Y., is a report on the activities of the Jockey Club, whose primary responsibility to the industry is registering Thoroughbreds and approving the names horses are given.

Of course, the Jockey Club wants to do much, much more than that, and its executive team, led by president Alan Marzelli, has focused on building the organization’s “family of companies” to include the collection and commercial sales of racing, breeding and auction data, the sale of handicapping information, software development, and technology services to racetracks, farms and other businesses in the industry. Either Marzelli or chief administrative officer James Gagliano will report on Sunday that every branch of the company is doing an outstanding job.

What you won’t hear in the report is how the tentacles of the Jockey Club and some of its individual members strategically reach into various organizations and businesses in an effort to exert control throughout the Thoroughbred industry.

To quote from the book, “The Right Blood: America’s Aristocrats in Thoroughbred Racing,” by Carole Case: “This is a story about money and power, and about a particular group of rich and powerful Americans—the men (and a very few women) of the Jockey Club. With its founding in New York City at the turn of the twentieth century, the Club took the reins of Thoroughbred racing in the United States, and it has never entirely let them go. For more than a century, then, the Jockey Club has dominated horseracing in this country.”

For better or worse, the Jockey Club, which has been ruled since 1982 by chairman Dinny Phipps and vice chairman William S. Farish, has considerable power over the Breeders’ Cup, Keeneland, National Thoroughbred Racing Association, the Thoroughbred Owners and Breeders Association and its American Graded Stakes Committee, Bloodhorse magazine, and the New York Racing Association, among others.

Here’s a quick rundown.

– William Farish’s son, Bill, is the board chairman of the Breeders’ Cup, which before its governance was changed a few years ago, had been tightly controlled by the senior Farish and his longtime friend and horse business partner G. Watts Humphrey. The battle over control of the Breeders’ Cup board has been detailed by previous articles in the Paulick Report..

– The senior Farish replaced Ted Bassett in 2006 as one of the three trustees who oversees Keeneland’s operations. Keeeland’s president, Nick Nicholson, is a former executive with the Jockey Club. There is some speculation that one of the senior Farish’s goals is to expand Keeneland to the point where it can bid to become a permanent host for the Breeders’ Cup, making it the Augusta National of the racing industry.. An expansion is on the drawing board now, with Keeneland making a possible Breeders’ Cup bid as early as 2011.

– The NTRA board is populated by several Jockey Club members, including Humphrey and Robert Clay, plus Jockey Club president Marzelli, and three racetrack executives — Nicholson of Keeneland, Bob Elliston of Turfway Park (owned in part by Keeneland), and Charles Hayward of the New York Racing Association, which has been controlled by Phipps for more than 30 years. At one point, the NTRA and Jockey Club shared office space in New York.

– The Thoroughbred Owners and Breeders Association has had some semblance of independence from the Jockey Club in recent years, through its chairman, Bill Casner, who is not a Jockey Club member but has been asked to speak at Sunday’s Round Table. Casner was recently succeeded by Reynolds Bell, currently a steward of the Jockey Club and a bloodstock agent whose major client is Farish’s Lane’s End Farm. Dell Hancock, whose family’s Claiborne Farm boards the Phipps family mares, served as chair of the American Graded Stakes Committee until recently being succeeded by Peter Willmot. Steve Duncker, currently the board chairman of NYRA, was a previous Graded Stakes Commiteee chair.

– Stuart Janney is chairman of Bloodhorse magazine, whose board also includes Bill Farish, G. Watts Humphrey, D.G. Van Clief, and Antony Beck—all Jockey Club members with the exception of Beck, who is very close friends with Bill Farish. Janney is a Jockey Club steward, a cousin of Dinny Phipps, and chairman of Bessemer Trust, the company founded by Phipps’ great-grandfather. He succeeded Humphrey as chairman, who in turn succeeded Bayard Sharp, Farish’s late father-in-law.

– The New York Racing Association’s close relationship with the Jockey Club is no secret. Its tracks serve as playgrounds for many Jockey Club members, most notably Dinny Phipps, who has the most desired finish line boxes at the NYRA tracks. The Jockey Club even has offices at the New York tracks. The Jockey Club once officially ruled New York racing, but lost its official control when a horseman named Jule Fink went to court after being denied an owner’s license. NYRA’s board is populated with Jockey Club members, and its chairman, Steve Duncker, like most chairman before him, is a member of the Club as well.

The tentacles clearly reach into breed associations, regulatory agencies and other organizations throughout racing and breeding.

What isn’t clear is why the Jockey Club, led by its chairman and vice chairman, wants so desperately to control the industry, and what they plan to do with that control.

Copyright © 2008, The Paulick Report

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BREEDERS’ CUP ELECTION: GAME ON!

Saturday, June 14th, 2008

It took centuries for the people of Iraq to experience the joys of voting in a democratic election. Thoroughbred breeders only had to wait 25 years.

For over two decades since its inception in 1982 as the brainchild of the late John Gaines, Breeders’ Cup Ltd. had been run under the cloak of darkness, or as Canadian breeder Frank Stronach said, as a “club.” There was an unwieldy, self-perpetuating board numbering 48 individuals and numerous committees dominated by members of the Jockey Club. For most of its 25 years, however, the Breeders’ Cup was controlled by a small executive committee headed by Will Farish, the vice chairman of the Jockey Club, and later by G. Watts Humphrey Jr., a partner in many of Farish’s breeding ventures at Lane’s End Farm and a Jockey Club insider. Meetings of the large board were seen by some board members as nothing more than a good opportunity to catch up on industry gossip, doze and rubber stamp decisions of the executive committee.

Control fell into the hands of the Jockey Club hierarchy at the outset of the Breeders’ Cup when then-powerful Claiborne Farm at first resisted the idea of nominating its stallions to the program, a move that would have prevented it from leaving the starting gate. Gaines, who was never a member of the Jockey Club and often referred sarcastically to its poo-bahs as the “self-appointed guardians of the Turf,” agreed to remove himself from any management role in order to end the acrimony with Claiborne. The farm’s president, Seth Hancock, had very close ties to the Jockey Club’s ruling family, the late Ogden Phipps and son Dinny.

A decision by Farish and Humphrey to reach into the rich coffers of the Breeders’ Cup (estimated conservatively then at $40 million) and provide financial assistance to the fledgling National Thoroughbred Racing Association through a joint operating agreement in 2001 rankled many breeders, who had built the program from scratch with annual foal nominations of $500 and annual stallion nominations equal to a horse’s stud fee. Those breeders had grave concerns over how their money was being spent. Breeders’ Cup purses were being outpaced by a growing number of international races, and under Farish’s leadership (and Breeders’ Cup executives Ted Bassett and D.G. Van Clief Jr., both Jockey Club members) the original seven race program that began in 1984 was unchanged until the addition in 1999 of the Filly & Mare Turf.

Many breeders did not see or understand the merit of propping up the NTRA, an organization formed in 1998 after Dinny Phipps derailed another initiative pushed by Gaines, the owner-driven National Thoroughbred Association, morphing that into a hybrid vehicle driven by a combination of owners, breeders and racetrack executives who could never agree to do anything significant enough to help the industry.

But I digress.

Stronach was among those who began to stir the nest in 2001 making pointed comments at a public forum about both the NTRA and Breeders’ Cup and its boards of directors. By then, his Magna Entertainment owned a number of racetracks, and he threatened to pull them out of the NTRA unless he was satisfied the organizations would make some reforms in governance. Van Clief, then vice chairman of NTRA and president of the Breeders’ Cup was quoted in a Jan. 14, 2001, article at ThoroughbredTimes.com as saying that the Breeders’ Cup was reviewing its methodology for electing directors and hopeful of resolving the issue in “the next few days.”

Those “few days,” however, stretched into weeks, then months, then years. Stronach was otherwise appeased, and his tracks remained NTRA members.

In 2005, when the Breeders’ Cup board rubber-stamped a committee recommendation to increase stallion nomination fees for stallions with 50 or more foals, there was more stirring. John Sikura, owner of Hill ‘n’ Dale Farm, wrote a letter published in The Blood-Horse that was extremely critical of the move. “The focus of the Breeders’ Cup should be on cost containment and fixing their business model so that 20 years after inception, we do not have to alter an agreed revenue sharing formula to fill revenue gaps and create their profitability,” wrote Sikura, who called the change a “luxury tax” on stallions producing more than 50 foals. Sikura agreed that the Breeders’ Cup needed its purses to keep pace with competing races, then added, “At the very least, the Breeders’ Cup must pledge 100% of these additional revenues to purses and realize it is our money they are spending, not theirs.”

The Breeders’ Cup was not strapped for cash. At the time, it had accumulated over $40 million from nominations and revenue from its annual championship day of racing.

Sikura’s letter was a lightning rod for the growing discontent many breeders were feeling over the use of Breeders’ Cup funds in NTRA operations. “That letter really got people fired up,” a current Breeders’ Cup board member told me recently. “People weren’t so much upset about the decision to increase the fees, but how it was made and where the money was going.”

Many people believed the administrative budget for operating the Breeders’ Cup and NTRA had become bloated. “The overhead model was strewn with numerous employees with outrageously high salaries and no financial accountability to the breeders who funded the organization,” said one current board member.

The stallion fee increase came in the wake of a simmering dispute between the ruling members of the Breeders’ Cup/NTRA boards and a group of owners and breeders organized under the banner of the Thoroughbred Owners and Breeders Association who were proposing a race series called the Thoroughbred Championship Tour. Among the big names pushing the TCT series was its chairman, owner-breeder Robert McNair, the owner of the National Football League’s Houston Texans. The series concept was created by Thoroughbred Daily News publisher Barry Weisbord, who a decade earlier had started the American Championship Racing Series, which gained traction on the racing landscape but ultimately failed because of industry squabbling.

TCT backers felt the Breeders’ Cup/NTRA boards were not doing enough to support their proposed series, which never got off the ground and suspended its operations in July 2005. Those backers joined the growing chorus of voices seeking reforms at the Breeders’ Cup, where the people John Gaines called the “self-appointed guardians of the Turf” finally realized that change was inevitable and necessary. The old board altered the corporate bylaws in November 2005, creating a new operating board of 13 members, who would be selected by a larger group of “members and trustees.” Those members and trustees would be elected by Breeders’ Cup foal and stallion nominators under a formula that assigns one vote for each $500 in nominations to the program. (For example, someone who owns a stallion with a stud fee of $10,000 would get 20 votes.”

Finally, 25 years after the Breeders’ Cup was created, the people who funded the program would have the chance to have a say in how it is run. The struggle for control of the Breeders’ Cup was reopened.

Game on.

Editor’s note: The original version of this article incorrectly stated that the National Thoroughbred Association was created by John Gaines. The NTA was solely created in 1993 by advertising executive Fred Pope. Gaines joined Pope in helping push the initiative three years later.

TOMORROW: Part 2. Power-seekers, politicking, deal-making, and clashing egos.

By Ray Paulick

Copyright ©2008, The Paulick Report